At the heart of a small rural town in Ontario lies a vibrant general store that serves as a testament to the rich history of the area. Run by a kind-hearted family who have devoted themselves to their community, it has been the lifeblood of the town for many thriving generations. As Mike Towns digs through the attic of the building, he reflects on his life at the store along with his father and grandfather before him. A family business for over a century, the store has begun to lose its relevance in a turbulent consumer landscape that seems to be leaving rural towns in the dust. A local farmer who has spent his whole life trading with the store is trying to understand where the world is going. Current owners Chris and Michelle are struggling to make ends met. Feeling the weight of the community on their shoulders, the Towns family are tasked with the decision to continue the struggle, or close the doors for good.